Imogen Dress - Cherry
Imogen Dress - Cherry
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Crafted in a beautifully soft fabric that feels as good as it looks, the Imogen is designed to celebrate every curve. A soft side rouched band gently contours and smooths through the tummy, creating a flattering, confidence-boosting silhouette.Finished with elegant side splits for movement and length, it skims in all the right places.Slip it on and feel instantly amazing.
Model is wearing a size Small.
Fit: true to size
- Standard delivery $12.00 · 2-5 business days (5-10 to WA & SA)Free over $100
- Express delivery $15.00 · 1-2 business daysFree over $250
Prices include GST. Nothing further to pay on delivery.
If you want to return your products you must inform us within 14 days of receiving your order via the returns portal and we must receive your garment back to us within 30 days of you receiving your order. View our returns policies for more information.
FINAL SALE items cannot be returned or exchanged.
- Cold hand wash separately
- Do not bleach
- Dry flat inside-out in the shade
- Do not tumble dry
- Avoid rough surfaces
- Cool iron under cloth
95% Lenzing Modal, 5% Elastane
SIZE GUIDE - DRESSES
If you have any questions regarding sizes, please ask us a question in the chat or email customer support
DRESSES
| SIZE | BEST FITS | BUST | WAIST | HIP |
|---|---|---|---|---|
| XXS | 6 | 79-83 | 65-69 | 90-94 |
| XS | 8 | 84-88 | 70-74 | 95-99 |
| S | 10 | 89-93 | 75-79 | 100-104 |
| M | 12 | 94-98 | 80-84 | 105-109 |
| L | 14 | 99-103 | 85-89 | 110-114 |
| XL | 16 | 104-109 | 90-95 | 115-120 |
| XXL | 18 | 110-115 | 96-101 | 121-126 |
| XXXL | 20 | 116-121 | 102-107 | 127-133 |
| XXXXL | 22 | 122-127 | 108-103 | 134-140 |
LENGTHS WILL VARY ACROSS STYLES. PLEASE CHECK PRODUCT DESCRIPTION
Shop the Style
Customer Reviews
Reviews Summary
What stands out is the combination of a forgiving silhouette and fabric described as soft, flowy and almost silk-like. Customers appreciate how the wide waist helps disguise tummy bumps while the skirt falls beautifully from the hips, making the dress comfortable enough for travel yet polished enough for lunch, shopping or an evening out.
Customer Fit Feedback
The adjustable straps and movable waist allow some fit customization. A size 12–14 customer wears a large but believes a medium would also work, whereas another usual size 12 preferred a large because the dress felt small. Petite reviewers around 5'2" to 162 cm found the length potentially long enough to require hemming.
What Customers Say
- "“It feels like silk on your body, swishing & soft but has a bit of weight to it.”"
- "“The waistband makes it very flattering.”"
- "“A super flattering dress, hides a few bumps, lightweight and great for travelling.”"
What Customers Love Most
- The flattering silhouette skims over bumps and falls smoothly from the hips
- Soft, lightweight fabric feels comfortable and luxurious against the body
- A wide, comfortable waist defines the figure without feeling restrictive
- Versatile styling makes the dress easy to wear casually, dress up or layer
- Flowy, swishy drape gives the skirt movement while retaining enough weight to hang well
Customers Say These Are Perfect For
- Building a lightweight, comfortable travel wardrobe
- All-day wear when comfort matters but a polished look is still wanted
- Lunch, shopping and other relaxed daytime outings
- Dressing up or down with cardigans, layers and accessories
- Anyone seeking a forgiving shape that flatters the tummy and hips
Customer Feedback on Quality
- Fabric is repeatedly described as soft, luxurious, silky and beautiful
- The material has a fluid drape with enough weight to fall and swish well
- The wide waist, adjustable straps and pockets are practical construction details customers appreciate
Frequently Asked Questions
Real answers based on customer reviews
Fit & Sizing
Is this dress flattering around the tummy and waist?
Yes. Nine of 16 reviewers (56%) described the dress as flattering, particularly praising the waistband for defining the figure while disguising the tummy, bumps, or other areas of concern. Reviewers with fuller figures also reported that the skirt falls nicely from the hips and looks good on different body shapes.
Based on 9 customer reviewsDoes the dress run true to size, or should I size up?
Sizing experiences were mostly positive but not completely consistent. Of the five reviewers who directly discussed sizing, several found the fit accurate or consistent, while one size 12–14 wearer said a large was roomy enough that a medium might work, and another usual medium/size 12 wearer preferred a large because the dress felt small. If you are between sizes or want a relaxed fit, the reviews suggest checking the size chart and considering the larger size.
Based on 5 customer reviewsAre the straps or waist adjustable?
Four reviewers mentioned adjustable or customizable fit features. Three noted adjustable straps or an adjustable top, while another said the waist can be moved higher or lower to change the look and fit. These details may be especially helpful for accommodating different torso lengths and styling preferences.
Based on 4 customer reviewsWill the dress be too long if I'm petite?
Length may be a concern for shorter customers. Of three reviewers who discussed height or length, a 162 cm customer found it slightly too long and planned to have it shortened, while a 5'2" fuller-figure reviewer still found it flattering but wished for petite options; another customer simply described the length as great. Petite shoppers may want to check the garment measurements and allow for possible hemming.
Based on 3 customer reviewsMaterial & Quality
What does the fabric feel like—is it lightweight or heavy?
Eight of 16 reviewers (50%) commented positively on the fabric, describing it as soft, flowy, luxurious, beautiful, and even silk-like. One customer found it lightweight for travel, while another noted that it still has enough weight to swish and drape well, so it appears light and fluid rather than flimsy.
Based on 8 customer reviewsComfort
Is this dress comfortable enough for extended wear?
Five reviewers specifically praised its comfort, calling it extremely soft, super comfortable, or a perfect fit. The flowy fabric, relaxed shape, and wide waistband were repeatedly mentioned as features that feel comfortable while still looking polished.
Based on 5 customer reviewsPerformance
Is this a good dress to pack for travel?
Yes. Four reviewers specifically selected or recommended it for travel, with one highlighting its lightweight construction and another adding it to a summer travel wardrobe. The reviews support it as a comfortable, versatile packing option, although they do not provide evidence about wrinkle resistance.
Based on 4 customer reviewsStyle & Versatility
Can I dress it up and down or wear it in different seasons?
Five reviewers highlighted the dress's versatility. Customers suggested wearing it casually for lunch or shopping, dressing it up when needed, or layering it with a cardigan; one reviewer expected to use it in both summer and winter. Its classic, relaxed shape appears suitable for a range of occasions.
Based on 5 customer reviewsValue
Do customers like this dress enough to buy another color?
Yes. Four of 16 reviewers (25%) said they had purchased the dress in multiple colors or were considering another shade, including one customer who owned three colors. This repeat-purchase pattern reflects strong satisfaction with its comfort, fit, and versatility rather than a direct assessment of price.
Based on 4 customer reviewsReviews and Counting
FREQUENTLY ASKED QUESTIONS
What is your Returns Policy?
Please inform us via our Returns Portal within 14 days of receiving your order that you wish to return an item.
Items purchased in sale can be returned for a Store Credit.
When will my order be dispatched?
Your order will be dispatch within 1 business day of your order being place. During busy sale periods your order will be dispatched within 7 business days.
If you require expediated delivery during sale periods, please choose Express Shipping and your order will leave within 1 business day.
What size should I choose?
Our garments are in Australian sizing and are true to size. Please refer to our size guide or contact us at customerservice@darmha.com for more detailed advice.















































































