Imogen Dress - Cherry
Imogen Dress - Cherry
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Crafted in a beautifully soft fabric that feels as good as it looks, the Imogen is designed to celebrate every curve. A soft side rouched band gently contours and smooths through the tummy, creating a flattering, confidence-boosting silhouette.Finished with elegant side splits for movement and length, it skims in all the right places.Slip it on and feel instantly amazing.
Model is wearing a size Small.
Fit: true to size
Australia Standard Delivery - $12
Australia Express Delivery - $15
New Zealand Standard Delivery - $20
International Standard Delivery – $20
DHL Express Service - $35 where available
If you want to return your products you must inform us within 7 days of receiving your order and we must receive your garment within 10 days of submitting your return request in the portal. View our returns policies for more information.
FINAL SALE items cannot be returned or exchanged.
- Cold hand wash separately
- Do not bleach
- Dry flat inside-out in the shade
- Do not tumble dry
- Avoid rough surfaces
- Cool iron under cloth
95% Lenzing Modal, 5% Elastane
SIZE GUIDE - DRESSES
If you have any questions regarding sizes, please ask us a question in the chat or email customer support
DRESSES
| SIZE | BEST FITS | BUST | WAIST | HIP |
|---|---|---|---|---|
| XXS | 6 | 79-83 | 65-69 | 90-94 |
| XS | 8 | 84-88 | 70-74 | 95-99 |
| S | 10 | 89-93 | 75-79 | 100-104 |
| M | 12 | 94-98 | 80-84 | 105-109 |
| L | 14 | 99-103 | 85-89 | 110-114 |
| XL | 16 | 104-109 | 90-95 | 115-120 |
| XXL | 18 | 110-115 | 96-101 | 121-126 |
| XXXL | 20 | 116-121 | 102-107 | 127-133 |
| XXXXL | 22 | 122-127 | 108-103 | 134-140 |
LENGTHS WILL VARY ACROSS STYLES. PLEASE CHECK PRODUCT DESCRIPTION
Customer Reviews
Reviews Summary
Customers keep coming back to how easy this dress is to wear: it feels comfortable, falls beautifully, and has a waistline that “compliments your figure but hides the flaws.” The soft, lightweight fabric and adjustable straps make it a practical pick for travel, layering, and warm-weather dressing, though petite shoppers note it may run a little long.
What Customers Love Most
- Flattering waistline that hides “a few bumps” and feels forgiving around the tummy
- Soft, flowy fabric that customers describe as beautiful, luxurious, and lightweight
- Comfortable fit that several shoppers say looks better on than expected
- Adjustable straps that help customize the fit through the top
- Versatile styling customers can “dress up or down” and pack for travel
Customers Say These Are Perfect For
- Travel wardrobes and packing light
- Everyday summer dressing
- Dressing up or down with simple accessories
- Fuller-figure shoppers looking for a flattering, comfortable dress
- Layering across seasons as a good basic for summer and winter
Customer Feedback on Quality
- Customers describe the fabric as “soft,” “beautiful,” “luxurious,” “lightweight,” and “flowy.”
- Sizing across the brand was praised as consistent by a customer buying multiple garments in one haul.
- Thoughtful construction details like adjustable straps, pockets, and a wide waistband are noticed and appreciated.
Customer Fit Feedback
Reviewers repeatedly mention a comfortable, flattering waistline, a skirt that falls nicely from the hips, and adjustable straps for the top. One customer who is 171cm and usually a medium or size 12 preferred a large, while a 162cm customer loved the look but planned to take the hem up slightly.
What Customers Say
- "“A super flattering dress, hides a few bumps, lightweight and great for travelling.”"
- "“Comfortable, great waistline compliments your figure but hides the flaws.”"
- "“This is the first time I have been over the moon with how it looks on me.”"
Frequently Asked Questions
Real answers based on customer reviews
Fit & Sizing
Is this dress flattering if I want something that hides bumps or feels forgiving?
Yes—this was one of the most common positives, with 7 of 12 reviewers specifically calling the dress flattering. Customers liked that the waistline or wide waistband complements the figure while helping hide bumps or flaws, including shoppers who said they usually struggle to find dresses they feel good in.
Based on 7 customer reviewsHow does the fit run—should I order my usual size?
Based on 6 reviews, customers generally found the fit reliable and true to expectations. Several reviewers said it fit perfectly, and one customer who bought multiple different garments from the brand commented that the sizing was very consistent across styles.
Based on 6 customer reviewsWill the length work if I’m petite or shorter?
Length feedback was mixed across 3 reviews. One customer found the length great, but a reviewer who is 162 cm said it was a little long and would need hemming, while another 5'2" customer wished there were more petite options—so shorter shoppers may want to expect a longer fit.
Based on 3 customer reviewsAre the straps adjustable?
Yes, 3 reviewers mentioned adjustable straps or an adjustable top as a helpful feature. Customers appreciated this because it made the fit easier to customize, especially alongside the flattering waistband and longer skirt shape.
Based on 3 customer reviewsComfort
Is the dress comfortable enough for all-day wear?
Yes, comfort came up in 6 reviews, with customers describing the dress as super comfortable, lovely to wear, and easy to move around in. Reviewers also liked the soft, flowy feel and the comfortable waistband, making it a strong option for everyday wear or travel days.
Based on 6 customer reviewsMaterial & Quality
What is the fabric like—is it soft and lightweight?
Reviewers were very positive about the fabric, with 5 customers mentioning softness, lightweight feel, flowiness, or overall fabric quality. One customer living in the tropics specifically appreciated how soft and lovely it felt to wear in warm weather.
Based on 5 customer reviewsPerformance
Is this a good dress for travel or packing in a holiday wardrobe?
Yes—4 reviewers specifically mentioned travel, calling it lightweight, comfortable, and a great addition to a summer travel wardrobe. Customers liked that it is easy to wear, flattering, and versatile enough to work in different settings while away.
Based on 4 customer reviewsStyle & Versatility
Can I dress this up and down, or is it more casual?
The dress appears to be quite versatile, with 3 reviewers specifically mentioning that it can be styled different ways. Customers said it can be dressed up or down, works as a good basic for layering, and could be worn across seasons with the right styling.
Based on 3 customer reviewsAre the colours nice in person, and do people buy more than one?
Colour was mentioned positively in 5 reviews, with customers describing the colours as beautiful, pretty, and lovely. A few reviewers liked the dress enough to purchase multiple colours, including one who bought it in black as well and another who got it in three colours.
Based on 5 customer reviewsShop the Style
Reviews and Counting
I never have any luck with dresses. This is the first time I have been over the moon with how it looks on me. So flattering. Absolutely love it. Only complaint is that I'm 162cm so a little long and will need to take up a little.
I’m in love with this dress. It fits perfectly and is so comfortable. I actually got it in black as well.
This was part of a 7 garment haul I enjoyed purchasing. I love online shopping but love it more when everything you buy fits, has top quality and beautiful fabrics. TBH I’ve never purchased this many garments and haven’t had to send a few back. Sizing overall was so consistent even though I purchased tops, pants and different style dresses they all fitted perfectly. Dharmabums you nailed it !
This dress is just lovely. It’s very flattering around the tummy and falls beautifully from the hips. The fabric is soft and luxurious. I’m 171cm tall and normally buy a medium or size 12 which are a comfortable fit, but find these dresses rather small, so I buy the large size.
Comfortable, great waistline compliments your figure but hides the flaws. Adjustable straps and great length. Got in 3 colours, will be great for travel too.
This dress is great, so comfortable. You can dress it up or down. The waistband makes it very flattering.
Beautiful fabric and great colour. I am very happy with the fit and how versatile this dress is.
A super flattering dress, hides a few bumps, lightweight and great for travelling.
Nice fit, and soft flowy material, liked the addition of pockets and adjustable straps.
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FREQUENTLY ASKED QUESTIONS
What is your Returns Policy?
Please inform us via our Returns Portal within 14 days of receiving your order that you wish to return an item.
Items purchased in sale can be returned for a Store Credit.
When will my order be dispatched?
Your order will be dispatch within 1 business day of your order being place. During busy sale periods your order will be dispatched within 7 business days.
If you require expediated delivery during sale periods, please choose Express Shipping and your order will leave within 1 business day.
What size should I choose?
Our garments are in Australian sizing and are true to size. Please refer to our size guide or contact us at customerservice@dharmabums.com.au for more detailed advice.